Dimi's Custom Designs
Where it started — turning a passion for design into real projects for real customers.
OUR STORYIt started in
It started in
a dorm room.
What began as a class assignment at West Virginia State University grew into a passion for creating better artwork, better uniforms, and a better experience for teams and organizations.
BUILT FROM THE GROUND UP.Design has always
been the difference.
been the difference.
HOW IT STARTEDA class assignment
A class assignment
became something real.
Elk City Sportswear didn't start with a storefront, a big production facility, or a catalog of cookie-cutter designs. It started in a dorm room at West Virginia State University.
What began as a class assignment quickly became an opportunity to turn a passion for design into something bigger. The early days were about learning, creating, and finding better ways to give customers artwork that felt like it was made specifically for them.
That same idea still drives Elk City Sportswear today: listen to what the customer wants, create something original, and make sure the finished product looks like it belongs to them — not everyone else.
THE EVOLUTIONThe name changed.
The name changed.
The purpose didn't.
The business has evolved over the years, but every version has been built around the same thing: creating original work for people who want something that feels like their own.
DC Graphics
The next chapter brought more customers, more capabilities, and a growing focus on custom graphics and apparel.
Elk City Sportswear
Today, the focus is bigger — custom uniforms, apparel, helmet graphics, and original design built around each customer.
THE PERSON BEHIND THE DESIGNSMore than putting
More than putting
a logo on a shirt.
For me, the best part of this business has always been the design.
Every team, school, business, and organization has its own identity. My goal is to understand what makes yours different and turn that into something people are excited to wear.
That's why Elk City Sportswear has never been about simply choosing a template and changing the colors. Whether it's a uniform, helmet graphic, logo, or piece of custom apparel, I want the finished product to feel like it was created specifically for you.
Ethan DimitroffFounder & Designer, Elk City Sportswear
WHAT COMES NEXTBuilt in West Virginia.
Built in West Virginia.
Designed for your team.
The business has grown, the projects have gotten bigger, and the name has changed along the way. But the goal is still simple: create something original that you're proud to call yours.
Start Your Project